TRANSPARENCY AND REPUTATION OF INSURANCE FIRMS IN PORT HARCOURT, NIGERIA
Abstract
This study examined the relationship between transparency and reputation of insurance companies in Port Harcourt. The study adopted a cross-sectional survey in its investigation of the variables. Primary data was generated through self-administered questionnaire. The population of the study was 479 employees of 25 insurance companies in Port Harcourt. A sample size of 218 respondents was calculated using the Taro Yamane’s formula for sample size determination. The hypotheses were tested using Spearman Rank Order Correlation with the aid of Statistical Package for Social Sciences version 23.0. The study findings revealed that there was a significant relationship between transparency and reputation of insurance companies in Port Harcourt. The study thus recommended that management of deposit money banks should develop a plain and transparent leadership style to avoid any form of doubt and insecurity because this will go a long way to help in building the commitment of the employee.
Keywords: Transparency, Reputation, Integrity, Reliability and Cooperate Social Responsibility
CITATION: Emumena, D. E. (2020). Transparency and reputation of insurance firms in Port Harcourt, Nigeria. The Strategic Journal of Business & Change Management, 7(1), 66 – 80.
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DOI: http://dx.doi.org/10.61426/sjbcm.v7i1.1506
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