INFLUENCE OF LEADERSHIP STYLES ON ORGANIZATIONAL PERFORMANCE IN RADIO AFRICA GROUP

Abstract

Previous studies have documented the importance of the leadership style on the organizational commitment. Despite the widespread acknowledgment of the importance and value of leadership, when studying the leadership literature, it is striking that the concept of leadership lacks coherence and agreement. The research study was undertaken to determine the effect of leadership styles (transactional, transformational and Laissez faire) and organizational culture on organizational performance in RAG Limited. The research Project was based on Behavioral theory, Situation theory and Likert leadership theory in an attempt to investigate the relationship between the dependent and independent variables of this study. Descriptive survey research design was used and stratified sampling was used across the departments of RAG Limited data was collected using structured questionnaires then the data was analyzed using SPSS Version 23. Multiple regression was applied in ascertaining the relationship of the independent variables, and the dependent variable. The population of the study was 420 employees from which a sample of 126 employees was selected out of which 93 respondents were analyzed. From the findings, transactional leadership style and laisse-faire leadership style were found to significantly influence the organizational performance and in a positively way. Transformational leadership style and organizational culture were found to have no significant influence on organizational performance but in a positive way. It was further the study’s conclusion that organizational performance is aided by effective leadership styles and organizational culture in RAG Limited. Most notably, it was deduced that the leadership style behaviors jointly predict organizational performance. 

Key Words: Transactional Leadership, Transformational Leadership, Laissez-Faire Leadership, Organization Culture, Organizational Performance