EFFECT OF REWARDS SYSTEMS ON COMPETITIVENESS IN PUBLIC UNIVERSITIES IN WESTERN REGION OF KENYA

MILDRED LIYALA CHIMWENE, DISHON WANJERE, DR. REV. WILLIS OTUYA (Ph.D)

Abstract


The purpose of the study was to examine the effect of rewards system on competitiveness in public universities in Western Region of Kenya.  Competitiveness was measured by students’ enrolment and webometrics ranking.  Literature was reviewed on the constructs of rewards systems and competitiveness of public universities.  This study was expected to benefit organizations in coming up with policies that would improve talent retention rates and it would also add knowledge to academic consortium on rewards systems and competitiveness.  The study area was public universities in Western Region of Kenya namely; Maseno University, Masinde Muliro University of Science and Technology, Jaramogi Oginga Odinga University of Science & Technology and Kibabii University. The scope of the study was between 2016/2017 academic year and 2018/2019 academic year.  The research adopted descriptive co-relational research design. Sampling techniques were stratified random sampling and proportionate sampling whereas pre-test of the questionnaire was done and validity of research instruments was determined using content and constructs validly which met Cronbach’s alpha coefficient of above 0.70 and was considered reliable.  Data was analyzed using descriptive and inferential statistics.  The researcher used Statistical Package for Social Sciences (version 23) to help analyze data.  The questionnaires were given to 351 respondents out of which, 316 responded. The outcome represented 90% of the respondents.  The findings of the study indicated there exist a positive correlation between reward systems and competitiveness of public universities in Western Region of KenyaThe results of this study have significant implication on rewards systems in organizations and also theoretical implications.

Key Words: Rewards Management, Organization Performance

CITATION: Chimwene, M. L., Wanjere, D., & Otuya, W. (2019). Effect of rewards systems on competitiveness in public universities in western region of Kenya. The Strategic Journal of Business & Change Management, 6 (4), 1315 – 1325.


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DOI: http://dx.doi.org/10.61426/sjbcm.v6i4.1467

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