ENTREPRENEURIAL TRAINING AND PERFORMANCE OF MICRO AND SMALL ENTERPRISES UNDER YOUTH EMPLOYMENT OPPORTUNITIES PROJECT IN KISUMU COUNTY, KENYA
Abstract
Kisumu County is one of the counties that has benefited from KYEOP with more than 500 MSEs benefiting from entrepreneurship training. The beneficiary enterprises were expected to show improved business performance through increased profits. However, the beneficiary enterprises have shown little or no improvement in performance. This study sought to determine the influence of entrepreneurial training on performance of MSEs under KYEOP in Kisumu County. The study was based on descriptive research design. The study targeted 558 MSEs in Kisumu County under Cycle 4 of KYEOP. A sample1of 227 MSEs were selected using the Krejcie and Morgan. Stratified random sampling was used to select the businesses based on size. The study used both primary and secondary data. Primary data was collected using questionnaire while data collection schedule was used to collect secondary data. Descriptive and multiple regression were used for data analysis. The study found that content of training influenced the performance of beneficiary MSEs under KYEOP significantly. The study further found that nature of training significantly influenced business performance among beneficiary MSEs under KYEOP. The business performance grew tremendously as from august 2019 up to Dec 2019. However, a fall in client base was witnessed by business starting from January up to May 2020.
Key words: Entrepreneurship, Training, Business Performance, Micro and Small Enterprises, Entrepreneurial skills
CITATION: Menya, P. O., & Machuki, V. (2020). Entrepreneurial training and performance of micro and small enterprises under youth employment opportunities project in Kisumu County, Kenya. The Strategic Journal of Business & Change Management, 7(3), 1522 – 1533.
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DOI: http://dx.doi.org/10.61426/sjbcm.v7i3.1761
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