INFLUENCE OF BANK BRANCHES SPREAD ON FINANCIAL PERFORMANCE OF COMMERCIAL BANKS IN KAKAMEGA COUNTY
Abstract
The objective of this study was to assess the influence of bank branches spread on financial performance of commercial banks. The study was guided by theory of financial intermediation. The research design used was correlational design. The sampling technique used was stratified random sampling. Data was collected from primary sources. Primary data was collected using questionnaires. The instrument was administered by the researcher on the selected respondents. Quantitative data was analyzed using descriptive and inferential statistics. Descriptive analysis summarized data in form of central tendency as well as dispersion and inferential analysis was used to test hypotheses. Descriptive analysis included; frequencies, mean, standard deviation and percentage while inferential analysis involved correlation analysis and multiple linear regression analysis. The results revealed that bank branch spread influence financial performance of commercial banks in Kakamega County. Bank branch spread had significant effect on financial performance of banks in Kakamega County. Therefore, the study recommended that commercial banks should increase their spread in branch network countrywide with the view of tapping new crop of customers to open fresh accounts and increase bank deposits.
Key Words: Bank Branches, Financial Performance
CITATION: Imbadu, P. M., & Maniagi, M. (2020). Influence of bank branches spread on financial performance of commercial banks in Kakamega County. The Strategic Journal of Business & Change Management, 7 (4), 995 – 1007.
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DOI: http://dx.doi.org/10.61426/sjbcm.v7i4.1838
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