THE INFLUENCE OF ORAL CORRECTIVE FEEDBACK ON EMPLOYEES’ PERFORMANCE IN GHANA

KWADWO OWUSU AFRIYIE, DR. EDWARD OWUSU (PhD), MAVIS MENSAH SENYAH, AMA FORIWAH APPIAH

Abstract


Oral corrective feedback (OCF) is usually provided on the verbal communication of speech participants. This type of feedback is mostly used in second language teaching and learning. However, outside the classroom context, OCF is not pronounced. So, this paper assesses the effect that oral corrective feedback has on employees’ performance at BeckyHays Tailoring Shop, Kumasi, Ghana. Utilizing the purposive sampling technique, six (6) apprentices were studied through observation and interview. The study results indicated that corrective feedback, specifically OCF, can be instrumental in improving employees’ performance. Also, it was realised that oral corrective feedback could sharpen apprentices’ observational skills. Finally, the study revealed that OCF could provide a fertile ground for peer-teaching, which is geared towards performance improvement. The paper recommended that OCF strategies of directive remarks, recommendations, and model imitation should be reinforced in the informal and non-formal contexts in Ghana, owing to their ability to affect employees' performance positively.

Key words: Oral Corrective Feedback, Employees’ Performance, Directive Remarks, Model Imitation 

CITATION:  Owusu A. K., Owusu, E., Senyah, M. M., & Appiah, A. F. (2022). The influence of oral corrective feedback on employees’ performance in Ghana. The Strategic Journal of Business & Change Management, 9 (1), 600 – 609.


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DOI: http://dx.doi.org/10.61426/sjbcm.v9i1.2206

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