FACTORS AFFECTING THE PERFORMANCE OF E-BUSINESS STRATEGY IN BIDCO AFRICA KENYA
Abstract
E-business strategy has become an important aspect in today’s business world and is affecting every type of business as they attempt to improve efficiency and stay ahead of their competitors. Development of new skills for companies has become a necessity because the conventional ways of competing may become obsolete if strategies of firms do not integrate the new technologies. The integration of information and communications technology (ICT) has revolutionized relationships within organizations and among organizations and individuals. E-business strategy being a technological insurgency is important to look at the factors affecting its implementation. A survey was carried out and a questionnaire was used to collect quantitative and qualitative data. It had a blend of both an open and closed ended questions. The collected data was captured in to the Statistical Package for Social Scientists (SPSS) and Ms Excel software. Quantitative data analysis which mainly forms numerical values was analysed using descriptive statistics that was frequency, percentages and means and was presented in summary form using graphs, tables and charts. The response on organization expertise on e-business strategy was on average neutral probably because the company had not invested heavily on technology. However, it was gradually adapting to e-business strategies such as use of ICTs in their processes. ICT introduces new ways of creating and delivering value. Without good IT infrastructure, companies cannot fit the evolution of e-business. The leadership also should spent time shaping the vision and strategies for the adoption and use of electronic commerce and leveraging it into the business processes and activities. Resources play important role in the adoption of electronic commerce creation of more widespread awareness about e-business, as well as adequate training and skills are some of the support that would help company employees adapt to change.
Key Words: Organization Expertise, Innovative Practices, Technology, Performance of E-business
Full Text:
PDFReferences
Ansoff, H. (1965). Igor: Corporate Strategy. New York.
Bleistein, S. J., Aurum, A., Cox, K., & Ray, P. K. (2004). Strategy-oriented alignment in requirements engineering: linking business strategy to requirements of e-business systems using the SOARE approach. Journal of Research and Practice in Information Technology, 36(4), 259–276.
Burke, J. (2008). The E-Business Model. Retrieved from http://www.prudens.com/patens/ebusiness/busmodel.html
Chen, Y., Ruikar, K., & Carrillo, P. M. (2013). Strategic e-business framework: a holistic approach for organisations in the construction industry.
Clarke, I. (2001). Emerging value propositions for m-commerce. Journal of Business Strategies, 18(2), 133–148.
DeLone, W. H., & McLean, E. R. (1992). Information systems success: The quest for the dependent variable. Information Systems Research, 3(1), 60–95.
Doligalski, T. (2010). Strategies of value proposition on the Internet. Perspectives of Innovations, Economics and Business, PIEB, (2 (5), 17–19.
Epstein, M. J. (2005). Implementing successful e-commerce initiatives. Strategic Finance, 86(9), 22–29.
Everett M. Rogers. (2003). Diffusion of Innovations, 5th Edition - Everett M. Rogers - Google Books (5th ed.). NewYork: Free Press. Retrieved from http://books.google.co.ke/books?id=9U1K5LjUOwEC&printsec=frontcover#v=onepage&q&f=false
Ghilic-Micu, B., & Mircea, M. (2007). An E-Business Strategy. Informatica Economica, 11(3), 64–69.
Hartono, E., Lederer, A. L., Sethi, V., & Zhuang, Y. (2003). Key predictors of the implementation of strategic information systems plans. ACM SIGMIS Database, 34(3), 41–53.
Hofer, C. W. (1990). Toward a contingency theory of business strategy. In Strategische Unternehmungsplanung/Strategische Unternehmungsführung (pp. 151–175). Springer.
John A. Rodgers, David C. Yen, & David C. Chou. (2002). Developing e‐business; a strategic approach. Information Management & Computer Security, 10(4), 184–192. https://doi.org/10.1108/09685220210436985
Jones, G. R., & Bouncken, R. B. (2008). Organisation: Theorie, Design und Wandel. Pearson Deutschland GmbH.
Kagicha, K. (2015). Bidco Africa to Use IBM’s Infrastructure Service to Drive Africa Expansion. Retrieved April 1, 2016, from http://www.ictafrica.info/searchJob.php/FullNews.php?id=19916
Kalakota, R., & Robinson, M. (2001). E-business 2.0: Roadmap for Success. Addison-Wesley Professional.
Kallioranta, S. M., & Vlosky, R. P. (2002). Some Thoughts on eCommerce in the US Paper Industry. Louisiana Forest Products Laboratory.
Karanja, F. N. (2012). Knowledge Management for Industrial Innovation and Development.
Kearns, G. S., & Lederer, A. L. (2004). The impact of industry contextual factors on IT focus and the use of IT for competitive advantage. Information & Management, 41(7), 899–919.
Kenneth, W., Rebecca, M. N., & Eunice, A. (2012). Factors affecting adoption of electronic commerce among small medium enterprises in Kenya: Survey of tour and travel firms in Nairobi. International Journal of Business, Humanities and Technology, 2(4), 76–91.
Kidd, P. (2001). E-business Strategy: Case Studies, Benefits and Implementation.
Kinuthia, J. N., & Akinnusi, D. M. (2014a). The magnitude of barriers facing e-commerce businesses in Kenya. Journal of Internet and Information Systems, 4(1), 12–27.
Kinuthia, J. N., & Akinnusi, D. M. (2014b). The magnitude of barriers facing e-commerce businesses in Kenya. Journal of Internet and Information Systems, 4(1), 12–27.
Kombo, D. K., & Tromp, D. L. (2006). A (2006). Proposal and Thesis Writing: An Introduction Paulines Publication Africa Nairobi Kenya.
Kongongo, T. O. (2004a). An Assessment of Organizational B-2-B eBusiness Readiness and Status: The case of a Multinational Manufacturing Enterprise.
Kongongo, T. O. (2004b). An Assessment of Organizational B-2-B eBusiness Readiness and Status: The case of a Multinational Manufacturing Enterprise.
Kothari, C. R. (2004). Research methodology: methods and techniques. New Age International.
Lægaard, J., & Bindslev, M. (2006). Organizational theory. Online] Ventus Publishing ApS (BookBoon. Com). Available at.
Lewin, K. (1947). Group decision and social change. Readings in Social Psychology, 3, 197–211.
Li, J., & Huang, J. (2004a). An exploratory study of e-business success factors. Journal of Electronic Science and Technology of China, 2(3), 167–172.
Li, J., & Huang, J. (2004b). An exploratory study of e-business success factors. Journal of Electronic Science and Technology of China, 2(3), 167–172.
Mukhopadhyay, D., & Mishra, S. (2011). Strategic issues for A successful E-commerce. arXiv Preprint arXiv:1102.0706.
Muraguri, S. J. (2013). Application Of E-business Strategy And Performance Of Abercrombie & Kent (kenya) Limited. University of Nairobi.
Mwin’jaka, A. I. (2013). Strategies adopted by Kenya Ports Authority in its quest to be a world class sea port of choice. University of Nairobi.
Ocha, M. L. (2011). Factors that influence adoption and frequency of use of E-commerce by Micro and Small Enterprises (MSES) in Kisumu, Kenya. University of University.
Ogutu, K. O. (2010). Business value of strategic information systems of small and medium enterprises (SMEs) within Westlands division of Nairobi.
Oliveira, T., & Martins, M. F. (2010). Firms patterns of e-business adoption: evidence for the European Union-27. The Electronic Journal Information Systems Evaluation, 13(1), 47–56.
Osterwalder, A., & Pigneur, Y. (2002). An eBusiness model ontology for modeling eBusiness. BLED 2002 Proceedings, 2.
Pai, J.-C. (2012). Knowledge integration, task-technology fit and e-business implementation: An empirical study. African Journal of Business Management, 6(47), 11609–11615.
Pai, J.-C., & Yeh, C.-H. (2008). Factors affecting the implementation of e-business strategies: An empirical study in Taiwan. Management Decision, 46(5), 681–690.
Porter, M. E. (2001). Strategy and the Internet. Harvard Business Review, 79(3), 62–79.
Rodgers, J. A., Yen, D. C., & Chou, D. C. (2002). Developing e-business; a strategic approach. Information Management & Computer Security, 10(4), 184–192.
Rouse, M. (2014). Analytic database. Retrieved from http://searchbusinessanalytics.techtarget.com/definition/analytic-database
Seddon, P. B. (1997). A respecification and extension of the DeLone and McLean model of IS success. Information Systems Research, 8(3), 240–253.
Stark, K., & Stewart, B. (2012). 3 Rules of a Compelling Value Proposition.
Viehland, D. (2000). Principles for e-business success.
Vroom, V. H. (1982). Work and motivation. Robert E. Krieger Publishing Company.
Weill, P., & Vitale, M. (2002). What IT infrastructure capabilities are needed to implement e-business models. MIS Quarterly Executive, 1(1), 17–34.
Weill, P., & Vitale, M. (2013). Place to space: Migrating to eBusiness Models. Harvard Business Press.
Zeng, Q., & Li, X. (2008). Evolution of E-business transformation strategy: A four dimension model. In Service Systems and Service Management, 2008 International Conference on (pp. 1–5). IEEE.
DOI: http://dx.doi.org/10.61426/sjbcm.v3i4.369
Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution 3.0 License.
PAST ISSUES:
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.