INFLUENCE OF SUPPLY CHAIN RISK MITIGATION ON PERFORMANCE OF KENYA BEVERAGE INDUSTRY: A CASE OF ALMASI BEVERAGES LIMITED, ELDORET
Abstract
The purpose of this study was to assess how best the influence of supply chain risk mitigation can be harnessed to enhance procurement performance in terms of efficiency and timely delivery in beverage industry, a case of Almasi Beverage Limited, Eldoret. The study adopted the influence of supply chain risk mitigation on procurement performance as a specific objective under investigation. Resource Dependence Theory was underpinned as relevant theory to the study. The study adopted a descriptive research design. The target population of the study was employees of Almasi beverage limited Eldoret. The study employed census since all respondents were involved in the study. The study used structured questionnaires as main tool for primary data collection. Data was processed through editing, coding and tabulation. Analysis was performed with the aid of Statistical Package for Social Sciences (SPSS Version 22.0) as a tool and data presented through tables. Descriptively data was analyzed by use of descriptive statistics that included frequencies, percentages and means while inferential statistics regression was employed to test the relationship between dependent and independent variables. The study findings was of significance to the management of Almasi Beverage Limited and Government policy implementation since it provided recommendations on how they can effectively maintain and improve on sustainability of procurement performance function.
Key Words: Risk mitigation, Supply Chain and Performance
CITATION: Chepleting, F., & Musau, E. (2019). Influence of supply chain risk mitigation on performance of Kenya beverage industry: A case of Almasi Beverages Limited, Eldoret. The Strategic Journal of Business & Change Management, 6 (2), 2533 – 2539.
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DOI: http://dx.doi.org/10.61426/sjbcm.v6i2.1287
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