INFLUENCE OF COMPETENCY MANAGEMENT ON EMPLOYEE RETENTION IN MOBILE TELECOMMUNICATION COMPANIES IN KENYA; A CASE OF SAFARICOM PUBLIC LIMITED COMPANY

ZEDDY ANJIA MUSAMBAI, DR. CLIVE MALIETSO MUKANZI (Ph.D)

Abstract


The main objective of this study was to investigate the influence of competency management on Employee Retention in the Mobile Telecommunication companies in Kenya; a case of Safaricom Public Limited Company. A descriptive research design was used. The target population comprised 4192 employees in the Safaricom Mobile telecommunication company in Kenya from which a sample of 351 respondents was drawn from three strata; top management, supervisory, and general staff. Sampling was carried out by stratified and simple random techniques. Data was collected by use of a questionnaire whose items were adapted from the relevant previous studies. Percentages were used to initially analyse the data. Inferential statistics were obtained by carrying out correlations analysis; bivariate, and multiple linear regression analyses, to test for the degree of association (correlations) between pair of variables in relation to the influence of competency management on employee retention. The results revealed that there is a positive and significant relationship between competency management and Employee Retention in Mobile Telecommunication companies in Kenya. It was clear therefore that, competency management should always be considered as a key component and outcome of strategic human resource management for enhanced employee retention and performance. Organizations should consider competency management as core HR practices if they were to retain their employees. The study recommended a longitudinal research for an in-depth examination of the Talent Management Practices and employee retention. 

Key Words: Competency Management, Gap Analysis, Performance Assessment, Competency Analysis


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